Where to see The composition of the cluster, that is, the list of queries that are includ in it. Is available in the statistics of the automatic advertising campaign in the “Key phrases” block.
You can view query clusters by clicking on the arrow and download them to Excel:
The download report will have two columns – a cluster and the queries that are includ in it. That is, the specific formulations by which users search for a product on WB:
The problem is that this can only be done after the statistics of impressions have accumulat. It is not possible to view the composition of clusters in advance and subtract irrelevant phrases from the campaign.
In third-party services
You can view the composition of queries in VB clusters using gambling data russia third-party analytics services Wildberries . This option is also available in PromoPult.
For example, in the free tool “WB Position Monitoring” you only ne to add a link to the store, the products will be load automatically. Select a product to track positions in the Wildberries search – and in a few seconds you get a list of recommend queries, already divid into clusters:
Opposite each cluster, the number of key phrases includ in forget about personas, focus on potentials it is indicat. Also, each cluster has a frequency, that is, the total frequency of searches for all phrases from the cluster by users on WB search per month.
Click on the arrow next to a cluster to see the keywords includ in it
Opposite each key phrase the frequency is indicat, the words are arrang in descending order of frequency.
Start tracking the positions of the requir products and get denmark business directory statistics on the dashboard and in the table.
The Clusters: Position Comparison tab displays the card’s positions by keywords on the end date of the select period compar to the start date in the select period.