Then marketing automation is the solution! In this blog you will learn what marketing automation is, what the benefits of marketing automation are and how you can start with it yourself.
What is marketing automation?
The name says it all. You automate your marketing based on pre-set rules. For example, if a website visitor downloads a whitepaper with SEO tips, you can respond to this using marketing automation.
For example, by sending a series of relevant emails in the days that follow with more SEO tips and an offer for an SEO course.
This is how marketing automation works. And this is just one example. You can use it for your ads, websites, emails and much more.
Marketing automation offers five major benefits
With an automated marketing campaign, phone number library you can send personalized messages to your leads. You can then closely monitor their behavior, for example:
What actions they take
What they watched
Where they come from
What topics they find interesting
You can use this information to tailor Për shembull ju mund të filloni konkurse në internet your email marketing even more to the needs of your leads. This increases the chance that they will open your emails, take the desired action and aob directory become your customer.
You will earn more money
Marketing automation is the way to generate more turnover. An example: many webshops offer a discount on your first order if you sign up for the newsletter. This way, the shops can send you emails when a new collection has arrived or when there are offers. Many webshops generate a large part of their turnover via these types of automated email messages.
Reduce the file size of images and photos
It often takes several seconds to load large images on your website, which results in your website loading much slower. You can easily solve this by first resizing your images and photos with tinyjpg.com or tinypng.com before uploading them to your CMS.
In addition, you can further reduce loading time by delaying the loading of images. Visitors can then use your website before the images have loaded.
Make use of browser caching
It takes a relatively long time to load the content every time someone visits your website. With the help of browser caching, the visited website pages are stored in the browser’s cache, so that they are loaded faster on a subsequent visit.
Caching techniques are therefore very effective in improving loading times for returning visitors.
