Marketing automation allows sales and marketing teams to share common goals and work together to achieve them. Both teams can use the same tools and platforms to manage their activities, making communication and collaboration easier. Marketing automation plays a key role in lead generation. Marketing teams can use automation tools […]
Being in first position on Google for each query is the goal of any company with a website. But to achieve this goal, you must work well on your natural SEO referencing . Since SEO is about creating content that is optimized for search engines like Google, it has many […]
The most popular and oldest marketing mix theory is the 4P concept. Jerome McCarthy is consider to be its creator. The author of the 4P concept stat that the variables he propos that were part of the theoretical model were the basic and key elements of any marketing strategy. Where […]
