What you can’t do with the P-MAX campaign
This is a useful feature that allows you to expand delivery within a single campaign, but there are some aspects […]
digital marketing
lead generation
digital marketing
Who is an SEO specialist and how to become one?
Artem Kolomiets , Head of SEO Webpromo, lecturer at the courses “SEO Specialist” , “Internet Marketing Specialist” , told what an SEO specialist does, what
digital marketing
Gamification: unexpected but effective
One of the most unexpected trends that continues to gain momentum is gamification. In the conditions of war, it was
digital marketing
Personalization as the key to success
Modern email marketing is increasingly focused on personalization. Companies that have achieved success in this area, such as the marketplace
digital marketing
what has remained the same and where are we headed next?
The war has had a significant impact on all aspects of business, and email marketing has been no exception. Despite
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Can you afford to lose traffic to YouTube?
What’s interesting about this is that YouTube isn’t at the top. This means that users often have multiple search intents
digital marketing
Screenshot from Similarweb October 2025
While I haven’t seen any evidence yet that Google uses direct traffic as a ranking signal, it’s clear that it
digital marketing
Increase brand signals through branded queries and direct traffic
As an SEO. can you increase brand. traffic? The sad truth is. not directly. Once your SEO starts driving traffic.
digital marketing
What trends can no longer be ignored?
Learn why branding is so important in 2025 and how informing users and search engines about your brand can increase
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will help them attract more customers
Social media platforms continue to evolve to offer their users and advertisers new opportunities to achieve effective results. Facebook is
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The update means that advertisers can now
Facebook has introduced a reminder ad feature that allows advertisers to inform users about upcoming events, sales, or new product
digital marketing
The 4 automated marketing trends in 2023
Marketing success Marketing automation is widely proven to help drive growth. It’s estimated that businesses that use marketing automation see 451