Show ads To achieve high CTR and conversion, target your own audiences. For example, show ads to users from your database (by e-mail or phone numbers). Or to subscribers of your or third-party VK groups (by ID). You can also exclude these audiences from display.
In PromoPult, audiences are loaded in the “Your Audiences” section.
Your audiences in the PromoPult targeted advertising module
After that, in the “Targeting” section, select which audience to show the ad to (or which to exclude).
Connecting (excluding) audiences in the PromoPult targeted advertising module
Show ads, your advertisement will be seen by those who are definitely interested in it.
Make holiday announcements
Create a festive atmosphere in your ads so that users understand that the ads are dedicated to a specific holiday.
Example of a New Year’s announcement
To simplify the process of creating ads, the PromoPult gambling data brazil targeted advertising module has a generator based on artificial intelligence. It will recommend keywords, create titles and ad texts, and generate images.
Examples of ads created by the PromoPult generator
You can also create ads manually by uploading creative from your computer or using stock photos.
Learn more about how to work with the creative image generator here .
Use automatic bid management
Before the holidays, it is difficult to manually select rates due to increased competition. On the one hand, you don’t want to overstate them so as not to spend too much. On the other hand, understated rates will lead to a loss of traffic.
The solution is automatic bid management. PromoPult assigns use behavioral data to improve email campaigns bids in real time to attract maximum traffic within the budget. The algorithm adjusts bids every hour based on the current market situation. As a result, you get good coverage and save your budget.
After the start of the advertising campaign
Problems may arise after the campaign starts: the site will “fall” due to denmark business directory the influx of traffic, there will be few clicks/impressions, or the budget will “melt away” prematurely. To ensure that you are always aware of what is happening, use our advice.