As an SEO company for over 25 years, we are keenly aware that the digital landscape is constantly changing. When optimizing your site for search engines, you need up-to-date information on how visitors are using search engines, what the current trends are , and where you should focus your search engine optimization (SEO) efforts .
On this page, we bring you the
ultimate guide to search engine overseas data facts and statistics in 2024, so you can optimize your SEO campaign accordingly.
28 Search Engine Statistics You Should Know
Below we break down our list of statistics into the following categories:Facts About Search Engine Marketing
AI-Powered Search Engine Statistics
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Serch Engine Market Share
Know who the major search engines are, like Google and Bing . The last thing you want to do is prioritize the wrong search engine when developing your SEO strategy !
Google holds 83% of the global desktop search engine market. (source )
The second are alternative search engines : Bing, with 9% market share, Yahoo!, with 3%, and Yandex, with 2%.
Google holds 95% of the global mobile search market share. (source )
If you thought Google dominated the desktop top 5 services for selecting color schemes market, imagine the hold it has on the mobile market.
When you’re building your SEO strategy, you most often want to prioritize Google.
Search Engine User Statistics
But how many people use search engines?
More than a billion people use Google. (source )
2 trillion searches are performed on Google every year. (source )
That’s 70,000 searches per second or 5.8 billion per day.
Search engines generate 68% of all website traffic. (source )
This means you want to appear on the first asb directory page of Google for the search terms (or keywords) that interest you the most.
Google itself sends 63.41% of all website traffic (source
71% of B2B customers use search engines for product research. (source )
If you’re in the business-to-business (B2B) industry , consider using this search engine statistic to convince your executives to invest in SEO.
Nearly 82% of Internet users aged 18 to 64 have used a search engine or web portal in the last month. (source )
ot your strong point, you can get professional help with SEO website
