By submitting ad creatives in any format. Such as text, images. And videos. The assets can be automatically combined and the ads delivered to various channels. In addition, the bidding when delivering ads is limited to maximizing! the number of conversions or! maximizing the conversion value, so it can be said to be a campaign specialized for automatic bidding! and automatic delivery.
In addition! the P-MAX campaign has the unique feature of accumulating learning data on the results of each delivery medium as well as the results of each conversion path, so it can deliver better performance when used to deliver ads for products that have many points of contact with users .
Please refer to our previous blog for a detailed explanation of the P-MAX campaign.
A thorough explanation of “P-MAX”. Which automatically sets bidding, targeting and delivery destinations. We also introduce cambodia number data how to set it up and what we learned from delivering | Keymake’s Blog | Keyword Marketing Co., Ltd.
A P-MAX campaign (Performance Max Campaign) is a campaign that automatically sets bidding, targeting, and delivery destinations according to the campaign goals.
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P-MAX Campaign Delivery Results
We would like to introduce the delivery results of the P-MAX campaign, which was run using keyword marketing.
The display campaigns delivered screenshot from similarweb october 2025 through remarketing were able to operate at a fairly low cost per conversion.
Campaign Name cost Conversions Cost per conversion
Delivery results for the P-MAX campaign
Like demand generation campaigns. P-MAX campaigns are able to deliver these results due to their rich destinations and superior bolivia leads acquisition-focused optimization capabilities .
So far we have introduced examples of demand generation campaigns and P-MAX distribution, but if you are unsure which campaign to set up, please refer to the table below and prepare for distribution.
function Demand Generation Campaign P-MAX Campaign
bid
Clicks
audience Can be specified Cannot be specified
*Audience signal
can be set
Reports You can check creative unit reports You can’t check which creative led to a conversion.
Differences between demand generation campaigns and P-MAX campaigns
More ways to personalize Google Discover
In order to make the most of Google Discover as a web manager or advertising manager, it is also important to understand Google Discover from the user’s perspective.
Display surfaces that deliver content as match the user’s preferences . In such cases, users have a way to arrange the display to their liking.