Is Wisepops’ pricing still worth it for optimizing your leads?

Any business worth its salt will invest heavily in increasing website traffic and converting that traffic into leads. While this effort is typically the primary responsibility of most marketing teams, all departments within a company or organization contribute to it. Why? It touches on an important aspect of business focus – generating leads.

Most businesses scale this process by using lead optimization tools that automate the time-consuming parts of the process and optimize the work of your team and the efficiency of those efforts. Tools like Wisepops help drive leads through sms services the sales funnel as they consider the buyer’s journey.

They help businesses like yours, focus on what’s really important – converting your leads into prospects, and ultimately into happy, paying customers – often with the help of popups .

While this may be a great value proposition that attracts a variety of businesses, it doesn’t immediately prompt them to click the “sign up” button for these tools. Why? – Price.

Most businesses don’t have an unlimited budget for lead generation; it’s still important to invest the most resources where you’re most likely to get great results.

pricing plans that offer predetermined benefits because you pay the price based on the number of pageviews your website gets.

Basically, you pay different prices based on the number of pageviews your site gets each month. The more pageviews you get, the more you pay — which is unsustainable and expensive for small businesses with tight and limited budgets.

The cheapest option on Wisepops starts at 49€/month for every 50K page views, which is feasible compared to what is available in the industry, but not as cost-effective as its peers such as Poptin, Optinmonster, Optinmonk, and Popupsmsart.

Is the pricing really worth it? 

The answer to this question depends largely on your needs, company size, and business goals.

Wisepop’s pricing strategy makes it very clear that it was created for larger companies and organizations. Businesses that are big enough to attract up to 50,000 website views per month.

This leaves small businesses and startups in a bind because their monthly web visits are growing, but they simply don’t have the resources (monetary or otherwise) to pay for expensive marketing tools and still achieve product-market fit or sustained growth.

If you’re going with Wisepops, we’d tell you to try the 50K Pageviews pricing plan because it’s the most affordable. Of course, if you’re on a budget.

Since the market for lead optimization tools is highly competitive, Wisepops’ pricing strategy excludes most of the new businesses, institutions, and startups that contribute to the world’s GDP growth.

According to the World Bank, SMEs represent approximately 90% of businesses and more than 50% of employment worldwide. Formal SMEs contribute 40% of the national income (GDP) of emerging economies.

These small businesses are not interested in spending hundreds of dollars per month, which will not translate into short-term benefits, as they need most of the funds to expand or grow their business.

Therefore, Wisepops is worth trying only if you have a big business or spend a lot of money on lead optimization tools. Still, other platforms allow you to send contact forms, popups, and suggestions for less money.

Anyway, there are more convenient Wisepops alternatives to explore like Poptin to suit your business needs.

What are the pricing plans?

Wisepops offers a single pricing plan that only increases as your website traffic increases.

When you pay for a Wisepops pricing plan, you get to enjoy all the benefits the software has to offer. These include unlimited popup campaigns, unlimited notification campaigns, unlimited users, and over 140 ready-made templates to use in your marketing campaigns.

The benefits are great if you’re looking to start a marketing campaign based on converting prospects into leads using popups, as you can choose a template that matches your brand style and track its process across different websites.

Since all pricing plans offer the same benefits, the only variation between them is the limit on the number of page views you get.

Regardless, upgrading your content to a bigger plan will get you unlimited page views, websites, and custom integrations that only Enterprise gets. On top of that, you’ll also get personal onboarding and customized training for your marketing team.

Of all the features Wisepops offers, it focuses most on popups. When you pay, you get:

  • Shopify Integration
  • Standard pop-up window
  • Exit-Intent Popups
  • Rods and Inserts
  • A/B Testing
  • Different targeting options
  • Popup personalization
  • Five websites
  • Over 60 CRM and ESP integrations

However, this pricing plan may bulk lead not be suitable for most companies that do not fall under the Wisepop pricing strategy. Let’s take a look at a good alternative.

Poptin’s Pricing Plans

Poptin is also a lead optimization tool that provides popups, contact details, and inline forms to boost lead conversions. It’s a great alternative to Wisepops for both small and large companies.

It offers one of the most competitive and affordable pricing plans with features very similar to Wisepops.

Unlike Wisepops, Poptin offers a free plan with a cap of 1000 visitors per month. This is a very friendly deal for SMEs, new businesses, startups, agencies and even large companies as it gives you a chance to try out the lead optimization tool before making a commitment on a monthly or yearly basis.

Poptin Pricing Plan Breakdown 

Here’s what you get from Poptin’s plan

  • Unlimited popups to create exit-intent popups, slideshows, lightbox popups, and more
  • Plans from 1K visitors/month to 20K visitors/month
  • Access single or unlimited domains, depending on your plan choice
  • A/B Testing Popups
  • Automatic Reply
  • 50+ integrations (Shopify, Webflow, Thinkific, and more)
  • Branded and non-branded pop-ups
  • Managing access for multiple user accounts
  • Chat and email support
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