The digital age has brought more dynamism to relationships, which has even been reflected in the way we do business. What could previously be resolved with an impersonal phone call now requires closeness, warmth and affinity.
In this article, you will understand how it is deepcoin database to make sales through social media and how Social Selling can help you on this journey. Check it out!
Is it possible Social Network or Social Media: What’s the Difference?
For many, the terms are synonymous – but there is a very fine line separating them. To help you understand, let’s start by giving an example of what a social network is. The concept is based on online relationships between people who have some affinity – be it friendship, family, professional interest, among others. A good example of a social network that fulfills this role are the famous networks Facebook, LinkedIn and Twitter.
When we talk about social media, we are referring to tools that disseminate content and allow some type of user interaction. Here, the objective is not engagement, even if it occurs on a smaller scale. Among the best-known media are blogs, YouTube and Slideshare.
Therefore, to apply Social Selling, social networks are the most suitable – as they are where there are opportunities to build relationships. With this, you will be able to apply marketing, sales and reputation management activities.
Which platform should you use?
This is another very common question, and you can only answer it yourself after evaluating the behavior of your target audience. Understand smart goals: setting achieving examples they prefer to communicate and ensure proximity without needing ads. To do this, it is worth following some basic guidelines that make all the difference:
- Listen;
- Reply;
- Prefer to tell and inform rather than sell;
- Be authentic;
- Deliver value;
- Be grateful.
In other words, the best way to ensure sales on social media is by sharing stories that make sense to your customers or potential customers, with the purpose of engagement. Also, remember that sales are a result of you being considered a reference in the field and subject in which you work.
Much more than paid ads
Building your usa lists reputation is the true secret of Social Selling. It is in building your narrative and in the dialogue with your customers that the conversion rate will be higher.
Are you convinced that social media can boost sales for your company? Being on these platforms should be part of your team’s routine, and with good preparation they will be ready to build a reputation and get the desired return.