What does snow removal have to do with strengthening customer loyalty? According to Domino`s, a lot. The brand has launched the second part of the campaign, in which it invests considerable money in snow removal in areas that struggle with winter traffic difficulties.
During the off-season, the brand launched
Where it repaired roads in select U.S. communities to protect the integrity of the pizza on its way home. As Domino’s chief brand officer Kate Trumbull telegram marketing explains, it’s about demonstrating the brand’s obsession “with making sure nothing gets in the way of our customers and their hot, delicious pizza.”
Customers like brands that talk, but they love brands that do. So I won’t judge the quality of Domino’s pizza, but today I’ll give it a high five for supporting local communities, making life easier for suppliers, and being creative in strengthening brand value.
What do you think about this move? Would Domino`s action work on the Polish market?
Contents:
- Domino’s awards half a million dollars in snow removal grants
- Spotify Laid Off 1,500 People and… Did It With Class
- TikTok x Ticketmaster. The Perfect Collaboration?
- Elon Musk’s xAI is looking for a billion dollars
- The podcast market wants to be like Hollywood
- Meta is backing off from useful change
- How is Coca-Cola romancing AI?
- National Geographic disappears from newsstands
- Youtuber sentenced to six months in prison
- CNN launches its own Shorts
- Shorts
- Weekly Tool
- Apple Search Ads. A Beginner’s Guide. Blog Knowledge
Domino’s awards half a million dollars in snow removal grants
Domino’s is supporting customer loyalty in a fun way. This is the second installment of its “Plowing for Pizza” initiative, which will see the company provide $500,000 in snow removal grants to keep customers in the pizza chain despite the worst of the winter weather. Consumers can submit their ZIP code to apply for the grant, and the chain will donate $25,000 to 20 cities throughout the season. The program is already underway in Erie, Pennsylvania; Marquette, Michigan; and Manhattan, Montana .
Spotify Laid Off 1,500 People and… Announced It With Class
“It doesn’t matter how you start, it matters how you end.” This is an often repeated bon mot, but the way you say goodbye to a company and offboarding matters. As does both internal and external communication. Spotify’s CEO didn’t have an how to use ai to improve your wordpress website easy nut to crack. Despite good financial results, he decided to take a major step, laying off 1,500 people. How did he communicate this and what can we learn from it? WSJ analyzed the entire message to employees.
TikTok x Ticketmaster. The Perfect Collaboration?
Last year, Tik Tok launched the option to purchase tickets in-stream, as part of its partnership with Ticketmaster. TikTok claims that thanks to this integration, it managed to deliver over 2.5 billion video views in the first year of cooperation, which also had an impact on monetization. Over the course of a year, the cooperation in the US worked so well that both partners decided to expand the offer to 20 more countries, including Poland!
Elon Musk’s startup wants to raise $1 billion in funding
Musk was one of the founders of OpenAI, but left the company after three years. Now, with a new company called xAI, he is seeking funding for his own canada email lead AI solution. The company has raised $135 million from investors, but it wants much more, according to documents filed with the Securities and Exchange Commission.
The podcast market wants to be like Hollywood
The growing competition is forcing podcasters and audio companies to increase their advertising budgets. The days when podcasts achieved great results only through listener recommendations and free promotion are over. One example of an unconventional podcast promotion is the “Holiday Green Room” in a shopping mall in Century City in Los Angeles. It’s a pop-up that quickly became a popular attraction in the city. Other examples include outdoor advertising, such as billboards in Times Square. Podcast promotion has long been out of the question.
