Meta Ads Manager allows you to create (traffic) and edit ads that can be delivered to Facebook, Instagram, etc.
The elements that make up an ad include media such as an image or video. Aeadline. main text, a description, a call to actio! and a link.
Whether you are delivering ads for
awareness or acquisition purposes, this will be the first point of contact with users. So make sure to create appropriate content brazil number data based on your target.
In addition, ads can be edited in real time even while they are being distributed. Therefore, if there is an error in the content or if there is something that needs to be updated, it can be corrected immediately and distributed .
Detailed settings for placement and period
There are four places where ads can be displayed: Facebook. Instagram, Messenger, and Audience network, and using Meta Ads Manager you can set the ad display location for each ad set .
You can choose by platform. Such as only Facebook or only Instagram, or you can specify detailed distribution slots. Such as Facebook feed, Instagram Stories. Stc. You can change the settings even after distribution, so we recommend narrowing down the distribution destinations based on the results.
You can also set the delivery schedule for each ad set. If the delivery period is fixed, setting the start and end dates and times will help prevent unintended delivery .
If the distribution period has not been decided, there is no need to set an end date and time.
Setting up conversion tracking
The Events Manager in Meta Ads Manager allows you to set up conversions to determine the success of your ads .
With Meta Ads, you can measure all will help them attract more customers results by placing a base code called a “pixel” on your landing page.
Once you have installed the base code, all you have to do is specify the measurement point in the “Custom Conversion” section of the Event Manager. By doing this, you will be able to measure the number of conversions that come from your ads.
The purpose of ad delivery
varies depending on the case, such as awareness or acquisition, but in either case, you will need to track changes in numbers. Determine and measure conversion points based on the purpose of delivery .
For more information on how to set up Meta Pixel, please refer to this article.
[Must-see for beginners] What is Meta (Facebook) Pixel? A thorough explanation of how to install it and check if it works | Keymake’s blog | Keyword Marketing Co., Ltd.
Meta Pixel (formerly Facebook Pixel) is a JavaScript code that you install on your site to measure user actions on your website, such as product purchases or inquiries.
Check the results of your ads
Meta Ads Manager also lets you check the results of your ads, including impressions, clicks, ad costs, and conversions.
It can be used not only to confirm results, but also to analyze and find areas for improvement when performance deteriorates .
them in more detail, such as bolivia leads by destination or time.