By itorial Staff with No comments Digital insightsDigital Marketing
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Sprinklr (NYSE: CXM), the unifi customer experience management (Unifi-CXM) platform for modern businesses, announc today, Monday, November 20, 2023, that Cosentino , a world leader in the production and distribution of sustainable surfaces for the world of architecture and design, has chosen it “to optimize its social mia and marketing strategies.”
Cosentino is a global brand with 148 business units and 6,000 employees from 129 different countries. As the platform reports in a press release, “Offering coherent and brand-align experiences across all channels at this scale is an immense challenge.”
Cosentino will now use Sprinklr Social , Sprinklr Insights and Sprinklr Marketing to streamline content creation, distribution and audience engagement across all digital channels.
Capabilities to engage the architecture community
The press release sent to the mia continues, “Cosentino seeks to achieve its goal of reaching. A engaging and listening to the architecture and design community” with the following capabilities:
Advanc social listening and engagement: Sprinklr Social will help. Cosentino buy telemarketing lead monitor and understand conversations within the architecture and design community, “allowing it to eliminate manual. A work and hone its messaging and product offerings bas on real-time insights.”
AI-power performance analytics: Sprinklr Insights will ruce reporting time, measure the impact of Cosentino’s brand messaging “and make it easier for the company to make rapid data-driven adjustments to its strategy.”
Unifi content management with global governance:
Sprinklr Marketing will help Cosentino “create and distribute. A engaging multi-channel funnels google analytics content with built-in auditing capabilities and intelligent compliance power by AI , ensuring global governance.”
“Our brand’s challenge is to move from being a leader in kitchen aero leads countertops to being a leader. In the surfaces market in a broader way and with greater application diversity. Sprinklr ’s unifi platform offers the tools we ne to achieve this transformation.
