The Ukrainian YouTube platform is gaining momentum. Here, one’s own audience, content strategies and basic work principles are formed. There are still few quality channels on YouTube in Ukrainian.
But those companies that master this niche form the trend and strategies for future colleagues
Maryna Sokolova , Head of SMM at EVA, knows how to develop a YouTube channel for a brand in the segment of beauty, care and household chemicals . As part of the online conference “SMM Day” , organized by the Internet marketing academy WebPromoExperts, the expert talked about her company’s experience and created a useful checklist for working with a YouTube channel.
How YouTube and its audience are developing in Ukraine
Since social networks began to occupy an increasing percentage of every person’s life, professions related to this field have flooded the market. However, I believe that each of us is a bit of an SMM specialist these days. Banal – we have our own profiles in social networks, we work on their design, content, visuals. But, of course, this is not enough for professional brands and companies. Specialists begin to appreciate experience, the ability to apply complex approaches to work, etc.
This also applies to the development of such a communication channel as YouTube
This platform is one of the email data most popular in the world. More than 2 billion users come to the channel every day, which is more than 25% of all world traffic.
The statistics are convincing
70% of viewers make a purchase of a product belonging to a certain brand after watching content on YouTube. A simple conclusion can be drawn from these analytical data: if your company is just thinking about बुनियादी चरण-दर-चरण जानकारी प्रेरणा का हिस्सा है whether it should launch its product or services on YouTube, the metrics will help you make that decision faster.
If you sell something, you definitely need a YouTube channel
Obviously, the target audience of a product or service, approximately 70% of potential buyers will search for information about these products or services on YouTube. Therefore, either you will tell about these goods as a seller, fine, or someone else will tell about your goods.
If we talk specifically about the experience of the EVA company
then we have a very wide range of products. It is obvious that most of the products that be numbers are sold in our stores have already been told to us – by manufacturers, perhaps by other companies that are also engaged in distribution and sales, and by consumers.
