Especially if you manage more than one social mia profile, keeping track of when your posts are shar (and the timelines of your associat advertising campaigns) can be a real challenge.
Create a calendar
This is especially true because the optimal times and days to share new posts vary from platform to platform, as register users are active at different times.
What content to create?
You can find metrics and information about this within the social mia management resources you choose to appear on.
Creating a calendar, accessible to all team members involv in the work of each specific social mia, is the most logical choice to help you in the sharing processes.
This way you can:
- Know who is doing what, and at what times
- Act promptly when necessary
- Develop post production and sharing plans while always keeping a clear history of operations
- Always work towards specific goals
- Visualize Hidden Opportunities
To create a functional calendar whatsapp data there are many options: from the classic Excel database, to specializ platforms such as GSuite, Basecamp or Trello, for example.
What can you record in your team calendar ?
- Note down your search results on the optimal days and times for sharing posts on different social platforms
- Write down your goals and current achievement status
- Determine the time schule for sharing posts
- Track select themes and fill them with relat content and marketing actions
- Plan specific posts for each communication channel.
Remember: each social mia requires customiz optimization for the posts that will be shar there. - Always using the same post, as is, is therefore counterproductive in terms of the quality of the product and consequently, with respect to the results you can obtain.
- Plan different posts by type, for each week: informative posts, lighter and more entertaining posts, promotional content
- Track all posts (on social mia strategija za podizanje upravljanja reputacijom u maloprodaji platforms, on blog(s)) to avoid repeating the same topics and/or content
- Track the performance of shar content
Any additional advice?
Why not use automation tools to help you manage your social mia?
By entrusting specializ software with the task of publishing posts on the dates and times you set, you will save precious time, which you can use to agb directory produce other content or to carry out other activities useful to your 2021 social mia strategy.
Remember, however, not to abuse this option
In fact, some posts, due to their type and content, are not suitable for this operation and ne to be manually insert into the competence profile at the most suitable time.
